Who is the winner?
The keys to the desired one-bedroom apartment in the "Loft" residential complex (partner of the promotion — "Borsan Construction") were received by Maksat E. A. He admitted that he still cannot believe his luck.
“The emotions are mixed; the realization will come later. Every day I used the app, made transfers, paid for services, tried MProfi and MInvest, searched for products in MMarket. I did the same as many others, and now my dream of an apartment in Bishkek has come true,” - shared his impressions Maksat.
The award ceremony took place in the format of a grand celebration, featuring performances by well-known artists: Freeman 996, Tamga, and Aydana Deka.
Scale of the promotion
The "Prize Marathon" lasted four months, and its feature was complete digital interaction: clients accumulated points for completing tasks in the MBANK app, which were then converted into chances to win.
The total prize fund amounted to over 25,000,000 soms. The bank raffled off 10,581 prizes, including: 10 certificates worth 1,000,000 soms; 20 certificates of 500,000 soms; 50 certificates of 100,000 soms.
Transparency of the process
As noted by bank representatives, the process of selecting winners was fully automated, eliminating the human factor.
The Chairman of the Board of MBANK, Maksatbek Ishenbaev, emphasized that such initiatives help strengthen trust.
“For some, it was just numbers in the app, and now - keys in hand. For MBANK, such projects are not just giveaways. They are about creating a transparent digital ecosystem and real changes in people's lives,” - he added.
The final of the "Marathon" confirms MBANK's leadership in the field of large-scale digital initiatives. The bank continues to move towards digitalization, implementing modern solutions and creating new opportunities for clients.
MBANK - the first digital! Made in Kyrgyzstan.
