The national drink maxym, produced by the company "Shoro," has been officially selected for the VI World Nomad Games, which will take place from August 31 to September 6, 2026, in the Kyrgyz Republic.
Collaboration with "Shoro" has become a logical step in the preparation for the Games. This company has represented national production for many years and is an important gastronomic brand that symbolizes the culture of nomads.
The World Nomad Games represent an international project aimed at preserving and promoting the heritage of nomadic peoples, strengthening intercultural dialogue, and developing ethnosport. In this context, the products of "Shoro," particularly maxym, harmoniously fit into the concept of the Games, reflecting a living tradition passed down from generation to generation.
During this partnership, "Shoro" will provide participants, guests, and volunteers of the Games with national drinks and will implement projects aimed at promoting Kyrgyz culture on the international stage.
“We are confident that the collaboration with 'Shoro' as the official drink of the VI World Nomad Games will give the Games uniqueness and allow visitors from all over the world to better understand the culture and traditions of Kyrgyzstan,” noted the International Secretariat of the World Nomad Games.
It is expected that the VI World Nomad Games will gather more than 90 countries and become one of the largest international platforms uniting sports, culture, and science.
Contact information for media:
International Secretariat of the World Nomad Games
pr@worldnomadgames.org
